ZooZoo Fashion
Driving our business further forward
Bespoke Web Design
Tailored to meet specific business requirements
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Multi-channel Solution
Maximum web exposure
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Cross-channel analytics
Identifying and responding to user trends in real-time
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Background

Manufacturer of plus size clothes for women, looking to create a branded ecommerce branch for an already well-established firm.

The plus size fashion industry in the EU is worth approximately £210billion (2014 figures), and they were looking to increase their existing market share.

Requirement

  • E-commerce
  • Process & Fulfilment upgrade
  • Software Development
  • Marketing

Design and build a website to sell their own brand clothing range. With products ready to sell, a fast way to market was paramount. To do this, they required branding, and a strong web presence that acted as a catalyst for general business process optimisation.

BenefitsOur Approach

"At ZooZoo Fashion we have big ambitions, and we needed a web development company who has the scale of operations to match. Five Rivers has worked closely with us for over 12 months, and has successfully launched our e-commerce business on multiple platforms. They have had complete involvement in not only the website design and build, but also the strengthening of our infrastructure/fulfilment process, and digital marketing. We have an excellent working relationship, and we look forward to them partnering in driving our business further forward."

Approach

  • Consultancy
  • Programme & Project Management
  • Custom Software Development
  • Stakeholder Management
  • Risk Management

Approach

  • Agile project delivery
  • Brand consultancy
  • Bespoke website design & build
  • Custom software development
  • Multi-channel solution (Web, tablet & mobile)
  • Social, Content & Digital strategy

Project Management

The launch strategy encapsulated process and digital projects. As part of the online exposure aims, we integrated the store with popular retail platforms eBay and Amazon shops. The Cross-Platform publishing from the content management system enabled:

  • Improved monetization
  • Centralised stock control and fulfillment
  • User profiling
  • Social engagement

After an initial evaluation and discovery period, in order to rapidly implement the many client requirements, we used agile project management to deliver

  • Design and UI elements
  • Technical architecture
  • E-commerce
  • Internal software programme with training
  • Digital engagement via traditional SEO and Social media

Benefits Visit Website

  • DATA MANAGEMENT

    Improved marketing & cross selling

  • E-COMMERCE

    Single platform, multi-solution

  • BRAND ENGAGEMENT

    Digital consulting

  • CAMPAIGN MANAGEMENT

    Proactive relevance

Benefits

With the project delivery capability of five rivers, ZooZoo Fashion have gained the ability to not only launch to a competitive market, but also meet the demand of demanding customers

  • Greater exposure & sales
  • Solid infrastructure for product management
  • Streamlined business processes

By advocating the need to launch across a range of channels channels, we not only knew this would be manageable but that the multi-pronged approach allows for a greater opportunity to become more successful, more quickly.

To find out more on how the Five Rivers team can assist in delivering your project, please contact us

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